Product Development
Keeping it simple, you can either develop a New Product, or enhance an Existing Product. Whether its closing a gap in an existing market, developing a differentiated or nondifferentiated solution, entering or creating a new market, it's important that you ensure your solution addresses customer(s) needs and or wants.
Like any journey enhancing or bringing a new product to market takes steps, our experience of delivering simple to complex solutions utilises a logical approach from the Voice of the Customer (VoC) to the end of a product life cycle.
At HayTell we have experience of designing and developing solutions in the following industry sectors: Automotive, Defense, FMCG, Textile, Building Products & Textile solutions.
Our Current Product Development Programmes
Discover more about our extensive range of professional services. We constantly update this page, but if you still can’t find what you’re looking for, please feel free to get in touch with us – we will be more than happy to help.
f1. The Voice of the Customer
Are you not generating the sales you expect from that great new product? It's not uncommon for new products to drift into obscurity.
In this package of work we look at how you recognise the Voice of the Customer (VoC) in your product portfolio and manage on your behalf customer workshops to capture the value they see. This programme is available to any business.
f2. Improving your NPD Process
You've delivered New Product Development (NPD) for many years, even decades. But is your NPD process as testing and as slick as you expect, do you have process weaknesses from concept to customer?
With our considerable experience in bring new solutions to market, we can provide a fresh eyes view of our NPD process and help you improve this process. This prgramme is available to any business.
f3. Improving your EPD Process
You have a history of great solutions, but overtime you find that some of your products are no longer achieving the sales, contribution or quality aspirations you once had.
Our experience of unlocking value in a former start product can help your business unlock trapped value. Of course there is a product life cycle, but sometimes your initial design and or manufacturing process isn't delivering the value you need. We work with any business types to improve the Existing Product Development process to enhance what you already sell successfully.
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